OUR RESPONSIBILITIES AS A BUSINESS
Integrity and credibility are vital commodities in our business. We pride ourselves on the transparency of our relationships with players, clubs and media personalities, and First Artist Management has been a prime mover in the creation of the Football Agents Federation, which establishes guidelines for the conduct of agents. We make efforts in this area because of our commitment to sport.
In all our representation businesses, we recognise that the exploitation of commercial potential should never impinge upon players’ and artists’ personal wellbeing, or professional performance. This principle guides the operation of all of our companies working in this area.



